WIDE APPEAL

WIDE APPEAL

 -  45% use the site from overseas

 -  55% that use it on island 30% are visitors. 

 -  60% of the traffic are Visitors 

  • 16% UK, 
  • 17% USA, 
  • 7% Canada 
  • 1% T&T 
  • 17% on island

Footprint all over the net, picked up by major outlets and media

 -  45% use the site from overseas

 -  55% that use it on island 30% are visitors. 

 -  60% of the traffic are Visitors 

  • 16% UK, 
  • 17% USA, 
  • 7% Canada 
  • 1% T&T 
  • 17% on island

Footprint all over the net, picked up by major outlets and media

Extravaganzas

Extravaganzas

Crop Over is one of the great events in Barbados. Events range from street parties and community happenings to international celebrities who visit the island. 

There are sporting events, international sailing competitions, horse racing, golf, car racing, cricket and polo to name just a few. 

There is a recurring themes in jazz, gospel, soca, calypso, reggae. pop, choir, classic and contemporary music. 

There are lectures on history, economics, current events, art, culture, politics and psychology. 

Entertainment events include impromptu live music, dance and theatre as well as international performances and Barbados own celebrities gala nights and open air concerts. 

Crop Over is one of the great events in Barbados. Events range from street parties and community happenings to international celebrities who visit the island. 

There are sporting events, international sailing competitions, horse racing, golf, car racing, cricket and polo to name just a few. 

There is a recurring themes in jazz, gospel, soca, calypso, reggae. pop, choir, classic and contemporary music. 

There are lectures on history, economics, current events, art, culture, politics and psychology. 

Entertainment events include impromptu live music, dance and theatre as well as international performances and Barbados own celebrities gala nights and open air concerts. 

Featured Events

Featured Events

Custom Functionality

Custom Functionality

What's On In Barbados

What's On In Barbados

Hugely popular Barbados Events Calendar with purpose-built software and systems to 

gather, organize, search, display, share, inform, facilitate and promote 

the destination brand, events and occasions of all types. 

Hugely popular Barbados Events Calendar with purpose-built software and systems to 

gather, organize, search, display, share, inform, facilitate and promote 

the destination brand, events and occasions of all types. 

The Barbados.org Events Calendar was the very first digital events calendar anywhere. 

It was re-branded as WhatOnInBarbados.com in 2014  - see launch presentation >>>

The Barbados.org Events Calendar was the very first digital events calendar anywhere. 

It was re-branded as WhatOnInBarbados.com in 2014  - see launch presentation >>>

20 YEARS BRANDING

20 YEARS BRANDING

ONE OF A KIND SYSTEM & NETWORK

ONE OF A KIND SYSTEM & NETWORK

  • Database/notes/worksheets of event providers
  • System for contact to event providers
  • Workflow for following up on schedule
  • Maintenance routines to check sources 
  • Sources: Newspapers, social media, submitted events, digital medial
  • Content, Software, Apps, Social Sites, Branding
  • Mapping events by location, BarbadosbyMap.
  • Validate & Publish Newsletter
  • Workflow Details >>>
  • Database/notes/worksheets of event providers
  • System for contact to event providers
  • Workflow for following up on schedule
  • Maintenance routines to check sources 
  • Sources: Newspapers, social media, submitted events, digital medial
  • Content, Software, Apps, Social Sites, Branding
  • Mapping events by location, BarbadosbyMap.
  • Validate & Publish Newsletter
  • Workflow Details >>>

DEDICATED TEAM

DEDICATED TEAM

© WHATSONINBARBADOS 2017

© WHATSONINBARBADOS 2017

System for adding and updating events

A network of contacts and systems; automated processes, updates and verifications -  on-line and off-line. People, phones, messaging and digital forms to remind, capture, verify and  complete event data of all types and categories.    Admin Add Demo >>>>

System for adding and updating events

A network of contacts and systems; automated processes, updates and verifications -  on-line and off-line. People, phones, messaging and digital forms to remind, capture, verify and  complete event data of all types and categories.    Admin Add Demo >>>>

Categorize, type, tags, recurring

Add types and tags of any kind. specify date, cost, etc. Each type may have many sub-types to allow precise categorization. Recurring events; daily weekly, monthly - by  start date and duration (see search demo).

Categorize, type, tags, recurring

Add types and tags of any kind. specify date, cost, etc. Each type may have many sub-types to allow precise categorization. Recurring events; daily weekly, monthly - by  start date and duration (see search demo).

Feature event on top of all result pages

Administrators may select any number of events to be featured at any time. 

Events are featured in list pages and may be animated with images and graphics. Featured Events >>>>

Feature event on top of all result pages

Administrators may select any number of events to be featured at any time. 

Events are featured in list pages and may be animated with images and graphics. Featured Events >>>>

Display Events On Search Results

Events are displayed in list form. The list page may be animated with your own images. Items link to pages that promote the event (see search demo).

Currently we do not allow users to add images but this can be added. The issue is one of control,  image size, quality and subject matter.

Display Events On Search Results

Events are displayed in list form. The list page may be animated with your own images. Items link to pages that promote the event (see search demo).

Currently we do not allow users to add images but this can be added. The issue is one of control,  image size, quality and subject matter.

Search Events by date, type, name etc

Users can search for event by day, time, name, type and sub type. They can search any category for free admission or all.   User Search Demo >>>>

Search Events by date, type, name etc

Users can search for event by day, time, name, type and sub type. They can search any category for free admission or all.   User Search Demo >>>>

Flexible Result & Options

Result category pages include  date, calendar, search, event types, featured, free not free. The event detail page is integrated with Google maps.

There are several dozen templates for event types categories and keywords. Users Options >>>

Flexible Result & Options

Result category pages include  date, calendar, search, event types, featured, free not free. The event detail page is integrated with Google maps.

There are several dozen templates for event types categories and keywords. Users Options >>>

Semi Automated Newsletter 

Sent out semi automatically once per week to database of 15,500 subscribers. The templates is automatically populated with events for the period. Branding may be changed to colour, text, images and logo of your choice.   Example Newsletter >>>

 

Semi Automated Newsletter 

Sent out semi automatically once per week to database of 15,500 subscribers. The templates is automatically populated with events for the period. Branding may be changed to colour, text, images and logo of your choice.   Example Newsletter >>>

 

Subscription systems

Users can subscribe and unsubscribe at will. It is currently working with iContact and can integrated with your choice of automated list management and distribution services. Users can subscribe via Facebook and other apps (see sharing).

Subscription systems

Users can subscribe and unsubscribe at will. It is currently working with iContact and can integrated with your choice of automated list management and distribution services. Users can subscribe via Facebook and other apps (see sharing).

Sharing Apps

Facebook App for display on Facebook pages 

Partner App display on hotel & tourism websites >>>

Mobile Download App >>>

Widely distributed and linked to across the internet.

Newsletters announced and syndicated throughout the What's On network

Sharing Apps

Facebook App for display on Facebook pages 

Partner App display on hotel & tourism websites >>>

Mobile Download App >>>

Widely distributed and linked to across the internet.

Newsletters announced and syndicated throughout the What's On network

INTERNATIONAL TOURIST

INTERNATIONAL TOURIST

LOCAL HOTELS/PARTNERS

/PRESS

LOCAL HOTELS/PARTNERS

/PRESS

  • 1 million page views per year
  •  285,000 sessions pa (site views)
  • 15,500 subscribers / readers
  • 300,000 web links to WOIB
  • 1 million page views per year
  •  285,000 sessions pa (site views)
  • 15,500 subscribers / readers
  • 300,000 web links to WOIB

Bajans use it daily. 

Hotel and tourism partners use it extensively for guest information. 

It is used by local media in their events  pages 

Bajans use it daily. 

Hotel and tourism partners use it extensively for guest information. 

It is used by local media in their events  pages 

SOCIAL MEDIA /COMMUNITY SERVICES

SOCIAL MEDIA /COMMUNITY SERVICES

Tourism partners rely on it. Local media build on it

  • 5,000 Facebook fans
  • 7,300 Twitter  followers
  • Syndication - newsletters announced to network of social sites and redistributed by partners media.

Tourism partners rely on it. Local media build on it

  • 5,000 Facebook fans
  • 7,300 Twitter  followers
  • Syndication - newsletters announced to network of social sites and redistributed by partners media.

Software pioneered by Ian R Clayton And Kathy-Lynn Ward. 

Perfected and managed by John Gibbs and the team that scout and complete the data gathering. 

Marketed and maintained by Kathy Lynn Ward and her team of dedicated advertising and social media marketers who answer questions and post articles, events, newsletters and partner promos.

Over $400,000 BDS Invested in Marketing

313,000 backlinks all natural authority link

Software pioneered by Ian R Clayton And Kathy-Lynn Ward. 

Perfected and managed by John Gibbs and the team that scout and complete the data gathering. 

Marketed and maintained by Kathy Lynn Ward and her team of dedicated advertising and social media marketers who answer questions and post articles, events, newsletters and partner promos.

Over $400,000 BDS Invested in Marketing

313,000 backlinks all natural authority link

Barbados.org team has hosted and supported local Bajan businesses with a state-of-the-art events calendar with which to advertise and promote their events free of charge.  It has contributed to the site in significant ways, including Google ranking, search results and international recognition.

At this time the team wishes to concentrate on other initiatives and is looking for the right partner who will be able to use it to promote Barbados, support the community of users and all of the people who provide events, festivals and productions of interest to Bajans, visitors and the world.

We believe that it is the right tool for the BTPA and will assist greatly in organizing and promoting events of all types both within Barbados and internationally.

Barbados.org team has hosted and supported local Bajan businesses with a state-of-the-art events calendar with which to advertise and promote their events free of charge.  It has contributed to the site in significant ways, including Google ranking, search results and international recognition.

At this time the team wishes to concentrate on other initiatives and is looking for the right partner who will be able to use it to promote Barbados, support the community of users and all of the people who provide events, festivals and productions of interest to Bajans, visitors and the world.

We believe that it is the right tool for the BTPA and will assist greatly in organizing and promoting events of all types both within Barbados and internationally.

A COMMUNIITY SERVICE

A COMMUNIITY SERVICE

100% OWNED by YOU!

3 apps, url, content, social accounts, database, newsletter systems, software, plugins, 

work systems, content admin person, existing backlinks, a high authority branded site well established in the community and on the Internet

You host, you maintain wherever you want. Help in setting it up on your site.

 Customization Optional!

100% OWNED by YOU!

3 apps, url, content, social accounts, database, newsletter systems, software, plugins, 

work systems, content admin person, existing backlinks, a high authority branded site well established in the community and on the Internet

You host, you maintain wherever you want. Help in setting it up on your site.

 Customization Optional!

COST TO CREATE A SIMILAR EVENTS MARKETING SOLUTION 

COST TO CREATE A SIMILAR EVENTS MARKETING SOLUTION 

WHAT YOU GET

WHAT YOU GET

Software Custom Built for Barbados       100,000        gather, organize, search, share, inform, promo

Apps - Facebook                                         2,500

Apps - Partners                                           5,000

Apps - Mobile                                              4,000

Brand Reputation  & Social Reach            40,000         incl. Facebook,Twitter etc pages/fans 

Subscribers Database 15.5k                     15,500

Automated Newsletter Systems                  5,000

Subscribers Systems                                  2,500          subscribe integrated with Facebook

Work Systems & Knowledge Base             5,000          systems, training, how-to manuals

140 Visitors (280K Sessions) @ .30         42,000

Content ready to use                                10,000          

URL                                                            5,643            >>>

Backlinks to WOIB 313k @ .20                62,600           >>> (i) average cost  $352 link/pa

TOTAL                                                      289,743

Software Custom Built for Barbados       100,000        gather, organize, search, share, inform, promo

Apps - Facebook                                         2,500

Apps - Partners                                           5,000

Apps - Mobile                                              4,000

Brand Reputation  & Social Reach            40,000         incl. Facebook,Twitter etc pages/fans 

Subscribers Database 15.5k                     15,500

Automated Newsletter Systems                  5,000

Subscribers Systems                                  2,500          subscribe integrated with Facebook

Work Systems & Knowledge Base             5,000          systems, training, how-to manuals

140 Visitors (280K Sessions) @ .30         42,000

Content ready to use                                10,000          

URL                                                            5,643            >>>

Backlinks to WOIB 313k @ .20                62,600           >>> (i) average cost  $352 link/pa

TOTAL                                                      289,743

Cost are minimum you may expect to pay to develop content, systems and positioning

(i) in ahrefs.com 2016 survey the average cost per backlink was $352pa

 Backlinks to VisitBarbados.org is 166k - WOIB is double that! Barbados.org is 5M

Cost are minimum you may expect to pay to develop content, systems and positioning

(i) in ahrefs.com 2016 survey the average cost per backlink was $352pa

 Backlinks to VisitBarbados.org is 166k - WOIB is double that! Barbados.org is 5M

Easy and flexible admin systems built for Barbados events, recurring events, festivals, street fairs, shows, theatre and cinema. 

Comes with a custom-built database, apps, work systems, social reach, and brand reputation.

Easy and flexible admin systems built for Barbados events, recurring events, festivals, street fairs, shows, theatre and cinema. 

Comes with a custom-built database, apps, work systems, social reach, and brand reputation.

A destination events calendar has grown from a way to view events to a 

fully integrated destination branding solution. 

Events are helping to define the brand

The system to build, manage, share and promote this cannot be found in traditional calendar software

Todays events management and marketing solutions must now include systems to gather and organize events that are integrated with social media and all forms of digital syndication. 

The WOIB is prime example of the new form of destination events software.

A destination events calendar has grown from a way to view events to a 

fully integrated destination branding solution. 

Events are helping to define the brand

The system to build, manage, share and promote this cannot be found in traditional calendar software

Todays events management and marketing solutions must now include systems to gather and organize events that are integrated with social media and all forms of digital syndication. 

The WOIB is prime example of the new form of destination events software.

What It Does

What It Does

Comparative Statistics

Comparative Statistics

Total Backlinks

barbados.org 5 million

visitbarbados.org 151K 

woib 313K  

visitjamaica.com 231K

Total Backlinks

barbados.org 5 million

visitbarbados.org 151K 

woib 313K  

visitjamaica.com 231K

An Integrated Destination Branding Solution

An Integrated Destination Branding Solution